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Dr. Park
Research
Teaching
On Media
TV
Newspaper
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Dr. Park
Research
Teaching
On Media
TV
Newspaper
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DR. SEONG-HEE PARK
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DR. SEONG-HEE PARK
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๐ง sportmkt@gmail.com
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Research Articles
Curiosity generating advertisements and their impact on sport consumer behavior
Park, S. H., Mahony, D. F., Kim, Y., & Do Kim, Y. (2015). Curiosity generating advertisements an...
The role of sport fan curiosity: A new conceptual approach to the understanding of sport fan behavior
Park, S. H., Mahony, D., & Kim, Y. K. (2011). The role of sport fan curiosity: A new conceptual ...
Development and validation of a measure of sport fans' specific curiosity
Park, S. H., Mahony, D. F., & Greenwell, T. C. (2010). The measurement of sport fan exploratory ...
The Measurement of Sport Fan Exploratory Curiosity
Park, S. H., Mahony, D. F., & Greenwell, T. C. (2010). The measurement of sport fan exploratory ...
A New Paradigm in the Distribution of Sport Contents: Sports as a New Media
Park, S. H., Han, S. J., & Seo, W. J. (2017). A new paradigm in the distribution of sport conten...
Dr. Park on Media
Heading Abroad to Watch Liveโฆ Esports Moves Beyond the Screen
Heading Abroad to Watch Liveโฆ Esports Moves Beyond the Screen
[SHOOT FOR LOVE]
[SHOOT FOR LOVE]
[KFA TV] Communication Methods Football Coaches Need to Know
[KFA TV] Communication Methods Football Coaches Need to Know
[G1TV] Public Hearing on Olympic Facilities: Diverging Views on the Restoration of Mount Gariwang
[G1TV] Public Hearing on Olympic Facilities: Diverging Views on the Restoration of Mount Gariwang
[KBS] PyeongChang Sledding Venue: Eventually Closed After the Olympics.
[KBS] PyeongChang Sledding Venue: Eventually Closed After the Olympics.
[NAT'L ASSEMBLY BROADCASTING] The 364th National Assembly (Regular Session), 8th Meeting of the Culture, Sports, and Tourism Committee.
[NAT'L ASSEMBLY BROADCASTING] The 364th National Assembly (Regular Session), 8th Meeting of the Culture, Sports, and Tourism Committee.
[KSPO] Kspo Online Lecture: International Sporting Event #3
[KSPO] Kspo Online Lecture: International Sporting Event #3
Research Articles
Curiosity generating advertisements and their impact on sport consumer behavior
Park, S. H., Mahony, D. F., Kim, Y., & Do Kim, Y. (2015). Curiosity generating advertisements an...
The role of sport fan curiosity: A new conceptual approach to the understanding of sport fan behavior
Park, S. H., Mahony, D., & Kim, Y. K. (2011). The role of sport fan curiosity: A new conceptual ...
Development and validation of a measure of sport fans' specific curiosity
Park, S. H., Mahony, D. F., & Greenwell, T. C. (2010). The measurement of sport fan exploratory ...
The Measurement of Sport Fan Exploratory Curiosity
Park, S. H., Mahony, D. F., & Greenwell, T. C. (2010). The measurement of sport fan exploratory ...
A New Paradigm in the Distribution of Sport Contents: Sports as a New Media
Park, S. H., Han, S. J., & Seo, W. J. (2017). A new paradigm in the distribution of sport conten...
Dr. Park on Media
Heading Abroad to Watch Liveโฆ Esports Moves Beyond the Screen
Heading Abroad to Watch Liveโฆ Esports Moves Beyond the Screen
[SHOOT FOR LOVE]
[SHOOT FOR LOVE]
[KFA TV] Communication Methods Football Coaches Need to Know
[KFA TV] Communication Methods Football Coaches Need to Know
[G1TV] Public Hearing on Olympic Facilities: Diverging Views on the Restoration of Mount Gariwang
[G1TV] Public Hearing on Olympic Facilities: Diverging Views on the Restoration of Mount Gariwang
[KBS] PyeongChang Sledding Venue: Eventually Closed After the Olympics.
[KBS] PyeongChang Sledding Venue: Eventually Closed After the Olympics.
[NAT'L ASSEMBLY BROADCASTING] The 364th National Assembly (Regular Session), 8th Meeting of the Culture, Sports, and Tourism Committee.
[NAT'L ASSEMBLY BROADCASTING] The 364th National Assembly (Regular Session), 8th Meeting of the Culture, Sports, and Tourism Committee.
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